On 16 November 2020, Google announced new settings for smart features and personalization in Gmail. In order to send larger files, users can insert files from Google Drive into the message. The service includes 15 gigabytes of storage for free for individual users, which includes any use by other Google services such as Google Drive and Google Photos; the limit can be increased via a paid subscription to Google One. The following July, Google announced a new option that would remove the "On behalf of" tag, by sending the email from the server of the other email address instead of using Gmail's servers. This change has allowed Google to merge users' personally identifiable information from different Google services to create one unified ad profile for each user.

"On behalf of" tag

However, Wired stated that the new change means senders can track the time when an email is first opened, as the initial loading of the images requires the system to make a "callback" to the original server. An update around January 2008 changed elements of Gmail's use of JavaScript, and resulted in the failure of a third-party script some users had been using. Gmail supports two-step verification, an optional additional measure for users to protect their accounts when logging in. On the web and on Android devices, users can check if a message is encrypted by checking if the message has a closed or open red padlock. A banner will appear at the top of the page that warns users of an unauthorized account compromise. However, users could manually switch to secure HTTPS mode inside the inbox after logging in.
On February 9, 2010, Google commenced its new social networking tool, Google Buzz, which integrated with Gmail, allowing users to share links and media, as well as status updates. Media outlets noticed that the new protection was announced amid a widespread phishing attack on a combination of Gmail and Google's Docs document service that occurred on the same day. Gmail has native applications for iOS devices (including iPhone, iPad, and iPod Touch) and for Android devices. In August 2011, Google introduced Gmail Offline, an HTML5-powered app for providing access to the service while offline.
Microsoft claims that its email service Outlook does not scan the contents of messages and a Microsoft spokesperson called the issue of privacy "Google's kryptonite". Google updated its terms of service for Gmail in April 2014 to create full transparency for its users in regard to the scanning of email content. Email users to Gmail and Yahoo! recipients without the senders' knowledge, consent or permission. The organizations also voiced their concerns about Google's plan to scan the text of all incoming messages for the purposes of ad placement, noting that the scanning of confidential email for inserting third-party ad content violates the implicit trust of an email service provider. In July 2017, Google announced that Gmail had passed 1.2 billion active users.

Features

In May 2014, Gmail became the first app on the Google Play Store to hit one billion installations on Android devices. This changed in December 2013, when Google, citing improved image handling, enabled images to be visible without user approval. In November 2006, Google began offering a Java-based application of Gmail for mobile phones. Gmail was announced to the public by Google on April 1, 2004, as a limited beta release. The idea for Gmail was developed by Paul Buchheit several years before it was announced to the public.
Georges Harik, the product management director for Gmail, stated that Google would "keep giving people more space forever." On April 1, 2004, Gmail was launched with one gigabyte (GB) of storage space, a significantly higher amount than competitors offered at the time.The limit was doubled to two gigabytes of storage on April 1, 2005, the first anniversary of Gmail. The Gmail interface has a search engine and supports a "conversation view" similar to an Internet forum. It is accessible via a web browser (webmail), mobile app, or through third-party email clients via the POP and IMAP protocols.

• A new Gmail feature was launched in January 2014, whereby users could email people with Google+ accounts even though they do not know the email address of the recipient.
• The service includes 15 gigabytes of storage for free for individual users, which includes any use by other Google services such as Google Drive and Google Photos; the limit can be increased via a paid subscription to Google One.
• Later in May, Google announced the addition of «Smart Reply» to Gmail on Android and iOS.
• In the April 2018 update, the spam filtering banners got a redesign, with bigger and bolder lettering.
• MarketingLand noted that the change to image handling means email marketers will no longer be able to track the recipient’s IP address or information about what kind of device the recipient is using.
• A Google spokesperson stated to the media on August 15, 2013, that the corporation takes the privacy and security concerns of Gmail users «very seriously».

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Gmail supports integration with Google Drive, allowing for larger attachments.
Once enabled, users are required to verify their identity using a second method after entering their username and password when logging in on a new device. Gmail automatically scans all incoming and outgoing e-mails for viruses in email attachments. In January 2010, Google began rolling out HTTPS as the default for all users. In 2007, Google fixed a cross-site scripting security issue that could let attackers collect information from Gmail contact lists. In the beginning, it was only default on the login page, a reason that Google engineer Ariel Rideout stated was because HTTPS made "your mail slower". In April 2017, Google Trips received an update adding several significant features.

April 2014 Terms of service update

If an algorithm detects what Google calls "abnormal usage that may indicate that your account has been compromised", the account can be automatically locked down for between one minute and 24 hours, depending on the type of activity detected. Using a security key for two-step verification was made available as an option in October 2014. In November 2020, Google started adding click-time link protection by redirecting clicked links to Google in official Gmail clients. The feature has no transaction fees, but there are limits to the amount of money that can be sent. Backlash from the move caused Google to step back and remove the requirement of a Google+ user account, keeping only a private Google account without a public-facing profile, starting in July 2015. In October 2014, Google introduced Inbox by Gmail on an invitation-only basis.
In October 2007, Google began a process of rewriting parts of the code that Gmail used, which would make the service faster and add new features, such as custom keyboard shortcuts and the ability to bookmark specific messages and email searches. In March 2011, a former Gmail user in Texas sued Google, claiming that its Gmail service violates users' privacy by scanning e-mail messages to serve relevant ads. Users can send trip details to other users' email, and if the recipient also has Google Trips, the information will be automatically available in their apps as well. In September 2016, Google released Google Trips, an app that, based on information from a user's Gmail messages, automatically generates travel cards. "Smart Reply", a feature originally launched for Google's Inbox by Gmail service, scans a message for information and uses machine intelligence to offer three responses the user can optionally edit and send.
The feature initially lacked an official name, with Google referring to it as both "Google Voice in Gmail chat" and "Call Phones in Gmail". In August 2010, Google released a plugin that provides integrated telephone service within Gmail's Google Chat interface. Inbox by Gmail, another app from the Gmail team, was also available for iOS and Android devices. Later in May, Google announced the addition of "Smart Reply" to Gmail on Android and iOS. In May 2017, Google updated Gmail on Android to feature protection from phishing attacks. In November 2016, Google redesigned the Gmail app for the iOS platform, bringing the first complete visual overhaul in "nearly four years".
In 2019, Google rolled out dark mode for its mobile apps in Android and iOS. Third-party programs can be used to access Gmail, using the POP or IMAP protocols. The feature is limited to the English language at launch, with additional support for Spanish, followed by other languages arriving later. Gmail Offline runs on the Google Chrome browser and can be downloaded from the Chrome Web Store. The search bar can also search contacts, files stored in Google Drive, events from Google Calendar, and Google Sites.
Initially only available on the web, the feature was expanded to the Android app in March 2017, for lope bet casino people living in the United States. Although the sender must use a Gmail account, the recipient does not need to be using a Gmail address. Gmail was integrated with Google+ in December 2011, as part of an effort to have all Google information across one Google account, with a centralized Google+ user profile.

Interface

In June 2016, Julia Angwin of ProPublica wrote about Google's updated privacy policy, which deleted a clause that had stated Google would not combine DoubleClick web browsing cookie information with personally identifiable information from its other services. Additionally, Google stated that their investigation revealed that "at least" 20 other large companies from a "wide range of businesses" – including the Internet, finance, technology, media and chemical sectors – had been similarly targeted. In 2004, thirty-one privacy and civil liberties organizations wrote a letter calling upon Google to suspend its Gmail service until the privacy issues were adequately addressed.

• Google stated in a blog post that «email was never lost» and restoration was in progress.
• Users were able to preview the new interface design for months prior to the official release, as well as revert to the old interface, until March 2012, when Google discontinued the ability to revert and completed the transition to the new design for all users.
• Gmail has native applications for iOS devices (including iPhone, iPad, and iPod Touch) and for Android devices.
• In 2013, Microsoft launched an advertising campaign to attack Google for scanning email messages, arguing that most consumers are not aware that Google monitors their personal messages to deliver targeted ads.
• Third-party programs can be used to access Gmail, using the POP or IMAP protocols.
• In May 2013, Google announced the integration between Google Wallet and Gmail, which would allow Gmail users to send money as email attachments.

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A Google spokesperson stated to the media on August 15, 2013, that the corporation takes the privacy and security concerns of Gmail users "very seriously". In May 2015, Google announced that Gmail had 900 million active users, 75% of whom were using the service on mobile devices. The company also announced that Gmail would selectively delay some messages, approximately 0.05% of all, to perform more detailed analysis and aggregate details to improve its algorithms. In May 2013, Google announced the integration between Google Wallet and Gmail, which would allow Gmail users to send money as email attachments. In September 2018, Google announced it would end the service at the end of March 2019, most of its key features having been incorporated into the standard Gmail service.