The target to reduce emissions from private-label products by 40% by the same deadline is also already exceeded, with reductions of 43% already achieved in 2023. In December 2020, co-CEO Rubin Ritter announced that he would be stepping down next year, two years before the end of his contract, to allow his wife to pursue her professional ambitions. In October 2020, a German works council with 31 members was elected for the first time at Zalando.

Zalando

In June 2021, the company announced that it would give all of its 14,500 workers an extra 5 days off work in August, in recognition of their work throughout the coronavirus pandemic. In 2018, Zalando launched Beauty in Germany, Poland, and Austria and opened a beauty concept store in Berlin offering a regularly changing range of beauty products. In 2010, the company launched in the Netherlands and France and added apparel to its portfolio. The company was founded in 2008 by David Schneider and Robert Gentz and has more than 51 million active users in 25 European markets.

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The Deutsche Mittelstandsnachrichten reported that the Samwer brothers’ business model is predicated on using foreign capital and cheap labour to quickly build up a company, selling it as fast as possible. Zalando managed to become profitable for the first time in 2014, which was due to cost management and sales in their additional markets. In 2015, Zalando acquired a 20% stake in Cheltenham-based software company Anatwine, headed by a former e-commerce director of SuperGroup, for a seven-figure sum.

• In 2011, Zalando launched Zalando.co.uk, thereby offering its retail services to UK customers.
• The report showed the appalling working conditions at the company providing logistical services to Zalando.
• In 2022, Zalando generated revenue of 10.3 billion Euro, with roughly 16,000 employees.
• Zalando is active in a variety of business fields – from multi-brand online shopping (including their own brands), the shopping club Lounge by Zalando, outlets in 12 German cities, as well as logistics and marketing offers for retailers.
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In June 2015, the fashion trade fair "Bread & Butter" was acquired by Zalando, with the intention to open the globally important event to a broader audience as a "fashion festival". In 2015, Zalando started collaborating with Topshop and began selling merchandise online. Emulating Chinese companies, Zalando set off into remaking itself into a digital shopping mall, allowing fashion houses and retailers to make sales via the Partner Program as well, often with limited input from Zalando. Since 2013, following examples of tech companies from the East, especially China, Zalando transitioned into a European digital platform. The name of the company was derived from the Spanish word for shoes (zapatos).
In the same year, the E-commerce platform launched a TV ad in English, replicating the humorous format used in its German-language commercials. Meanwhile, the platform may also work with other categories besides fashion. On the ESG and sustainable fashion front for 2023, the company is one year ahead of its schedule to reduce Scope 1 and Scope 2 emissions by 80% by 2025, reaching 78%. The pre-owned category on its platform will continue to allow customers to sell and buy second-hand fashion from each other.

• In November 2015, the Centre for Protection against Unfair Competition in Germany filed a suit claiming that Zalando misled consumers on the availability of certain products suggesting that they needed to act fast to buy them.
• In June 2021, the company announced that it would give all of its 14,500 workers an extra 5 days off work in August, in recognition of their work throughout the coronavirus pandemic.
• In the same year, the E-commerce platform launched a TV ad in English, replicating the humorous format used in its German-language commercials.
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Through its tight control over its employees, Zalando would also be in violation of privacy rules. According to a labour judge interviewed by RTL, Zalando violates German Labour law because of its rules on breaks, by prohibiting its employees from sitting down and by imposing airport-security-type measures on its employees. Following the report, Zalando announced that it would scrutinize its service providers more strictly.

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In 2011, Zalando launched Zalando.co.uk, thereby offering its retail services to UK customers. In April 2025 Zalando announced a change in the terms of service, to allow an estimated 0,02 percent of its customer base, who have been identified to abuse the return system, to be banned from making new orders for one year. In 2025 Zalando adjusted its return policy, reducing the time between purchase and a free return from 100 to 30 days for customers in Germany, the Netherlands and Italy. Also, the life of only 6.3 million products (12% of the planned) has been extended so far, and the share of sustainable (made from recycled, organic and natural fabrics) products in the assortment has so far reached only 10.5% of the 25% planned.
At the time, Kickz owned 15 shops across Germany, all specializing in basketball footwear. In March 2017, Zalando acquired Kickz, a German company, for an unknown sum. Zalando announced the discontinuation of "Bread & Butter" due to a shift in strategy two years later.

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Inspired by US online retailer Zappos, Zalando initially specialized in the sale of footwear. In 2022, Zalando generated revenue of 10.3 billion Euro, with roughly 16,000 employees. Zalando is active in a variety of business fields – from multi-brand online shopping (including their own brands), the shopping club Lounge by Zalando, outlets in 12 German cities, as well as logistics and marketing offers for retailers. What famous tuba song was played during a movie with a shark? What family of instruments does the tuba belong to? Who are credited with inventing the tuba?
On 2 June 2021, Zalando launched its new online platform in Slovenia, Lithuania, and Slovakia. In March 2024, the company announced a share buyback of up to 100 million euros ($109 million) and the opening of its logistics platform (logistics network, software and related services) to work with other companies. Zalando SE is a publicly traded international online retailer based in Berlin which is active across Europe and specializes in shoes, fashion and beauty products. In 2021, the company was said to be targeting a gross merchandise volume (GMV) of over €30bn by 2025, and in the long term wants to take more than 10% of the €450bn European fashion market. The company was said to be targeting a bigger stake in the European fashion market.